Will Swinton

Auckland native, Will Swinton is quickly making a name for himself in the music world. His debut single "All For You" reached #6 on the Hot 20 NZ Singles Chart with his latest record "Wasted You" reaching #15. From making records in his Auckland bedroom to touring overseas, Will's impact extends far beyond New Zealand with over 100 million views on TikTok and a growing online audience of nearly half a million. Will’s unique vocal tone, infectious melodies, insightful songwriting, and blend of various genres creates a fresh sound that is both captivating and evocative. Drawing comparisons to The Kid LAROI, Rolling Stone Australia claims “New Zealand is about to have its own version in Will Swinton.” From selling out his debut headline show in Auckland to performing at SXSW (Austin, TX), The Great Escape (Brighton, UK), Primavera (Barcelona, ES), and supporting Isabel LaRosa in London, Will Swinton has solidified his place as a rising star in the industry.